Importados
Global Marketing
What makes this book unique?
Warren Keegan and Mark Green approached the fourth edition of Global Marketing with this goal: To write a book that reflects current issues and events, features conceptual and analytical tools that will help the reader apply the 4P s to global marketing, and is authoritative in content yet relaxed and assured in style and tone.
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| Categorias | Importados |
| Autor | Mark C. Green |
| Edição | 4 |
| Ano | 2004 |
Assuntos
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